CityAir

Heating and cooling is big business in in Arizona because of the climate. The market for HVAC technicians is saturated with local mom-and-pop business and massive commercial corporations. With a middle ground of quality residential and commercial experts the objective was to create a brand that established a clear “movement and energy” to stand out from the rest. The name, design and supporting assets all help to create a look and feel that is trustworthy and established. The name is easy to remember and with a clear color palette that is unique from the competition CityAir was able to show people why their work is well regarded. Responsible for naming, creative direction, identity design, and production.

SERVICES

Art Direction, Visual Identity, Illustration, Print and Promotional Collateral, Messaging, Web Design, Ecommerce, Form Integration